IFA Berlin 2026 · 5–7 September · Messe Berlin
Last year at IFA we met so many great people — retailers, distributors, buyers and product teams from every corner of the market. Several of those show-floor conversations turned into working partnerships, and they are a big part of why we are coming back to Berlin.
IFA Global Markets is the sourcing side of the show: three days where buyers and manufacturers actually sit down together, away from the consumer halls. For us it is the most efficient week of the year — the people we would otherwise spend months chasing by email are all in one building.
What we are bringing to Berlin
We are exhibiting again this year with our newest work — the designs our industrial design and engineering teams have been developing since we last saw you. Our current kitchen range will be on the stand: coffee machines, air fryers, rice cookers, electric grills and food dehydrators, alongside new models that have not been shown publicly yet. Everything is there to be picked up, opened and asked about. If you want a first look before these reach catalogues and price lists, the booth is the place to get it.
Who we would like to meet
Wing is an OEM and ODM manufacturer — we build for retailers, importers, distributors and brands that need product made to their own specification rather than bought off a shelf. If you are sourcing for a private-label programme, refreshing an existing range, or looking for a factory partner who can take a product from first sketch through to mass production, that is exactly the conversation we are there to have. Our North America team will be on the stand as well, so buyers in the US and Canada can talk timelines, logistics and landed cost face to face.
Bring the hard questions
We are happy to go well past the brochure. On the stand we can walk through industrial design and tooling, engineering and product testing, how quality control runs on the line, and what mass production looks like at volume — including lead times, minimum order quantities and the sampling process. If you already have a brief, a spec sheet, or a competitor unit you want matched or improved on, bring it with you. The best meetings we had last year all started with something concrete on the table.
Whether we met in Berlin last year or this is our first introduction, we would love to see you. Stand time fills up fast once the doors open, so if there is something specific you want to cover, get in touch and we will put you on the calendar before the show.